Evaluate your Home
Realtors typically price a home based on the basis of three or more 'comparables' which are similar properties that have recently sold. Then they adjust for distinct features of the house and property in question, considering condition, age, size, etc. and the level of competition in terms of other homes for sale nearby. In the end, the Realtor recommends a price range for marketing the home.
The Importance of Intelligent Pricing
Real estate studies have shown in a steady market that 75% of homes for sale at an accurately calculated suggested listing price will sell within 5 weeks or less. Moreover, 95% of the homes priced at just 2% under the suggested listing price will sell within 3 weeks.
But if a home is over-priced by just 5% chances are only 1 in 20 that it will sell in 12 weeks or less. Our suggested listing price is an experienced evaluation of what a home would sell for, without undue waiting or inconvenience.
Our opinions are based upon a study of selected, recently sold properties which we believe to be the most like yours. Should you wish a more formal and comprehensive report, we will assist you in arranging for a professional appraisal which would be prepared for you on a fee basis.
The length of time it takes to market a house will vary.
Some properties will sell in just a few days, others may require several months.
The following are the six factors that influence the time it takes to sell a property:
- Competition
Every Buyer makes his decision about which home to buy and how much it is worth by his other choices at the time he buys. The supply of other choices the Buyer's will compare with your home is constantly changing each week and month. The current competition always affects the Buyer's opinion of your property and what he thinks it is worth. So, the question is: What will be the Buyer's other choices at the time they are shown your property? - Price
If the property has not sold after a reasonable length of time, but other similar properties have sold, then the price may need to be reduced. If this is true and the price is not reduced, a sale may be delayed or prevented. - Property
If the property should show poorly or have major defects which cannot be, or are not corrected, a sale may not occur until the defects are corrected or the price is adjusted to compensate for them. - Financing
The current cost of mortgage financing plays an important role in affordability to most prospective buyers. If these costs are too high, then the financing may cause a delay or prevent a sale. - Timing
Timing is the condition of the real estate market at the time of the sale. Supply and demand are the factors influencing whether it is a Seller's or a Buyer's market. Neither the seller nor the listing agent can change the market conditions at the time the property is for sale. It must be accepted for what it is. - Marketing
Marketing techniques are being constantly tested and updated for the best results. But, even expert marketing has limitations because marketing cannot overcome any of the first five factors if they are out of balance and remain uncorrected. You will be supplied with a constant flow of updated information which will help you determine the marketability of your property.
Here's what we do for you!
- Get as many QUALIFIED buyers as possible into your home until it's SOLD!
- COMMUNICATE the results of our activities weekly to you.
- Assist you in getting the HIGHEST POSSIBLE DOLLAR VALUE for your property with the least Inconvenience.
- Constantly look for the best possible methods of exposing your property to the potential buyers in the market.
- Suggest and advise you of any changes you might want to make to your property to make it even more marketable for the buyers.
- Immediately alert all Local REALTORS® of your property.
- Immediately place our recognized sign on your property.
- If your home is listed on the MLS® system, an open house for all REALTORS® will be held at your convenience.
- Develop a list of features and benefits of your home, for the co-operating agents to use with their potential buyers.
- Advertise as necessary, through one of our many marketing sources.
- Follow-up on all the sales people that have shown your home for their response.
- Constantly keep you up to date on current market conditions.
- Represent you upon the presentation of ALL offers by the co-operating agents and to help in negotiating the best possible price and terms for you.
- Handle follow-up and keep you informed, after the contract has been accepted, on all mortgage and other closing procedures.
